In this way, the heristo group gives back part of the support and trust that it receives from the relevant regions.
TBV Lemgo
In future, support for TBV Lemgo will become more important in heristo aktiengesellschaft’s sponsoring activities. TBV Lemgo is one of the most successful teams in the National Handball League and thus provides the ideal sponsorship environment for heristo and its brands, e.g. ProVital and Appel.As a result of its involvement, heristo also offers the long-standing club and the Eastern Westphalia-Lippe Region long-term perspectives for successful top-class handball. The ProVital brand is the link between the company and the club in the 2007/2008 season.
The sponsorship gives heristo ag additional communication support to further increase the brand’s familiarity and application. The connection of conscious nutrition with ProVital and sporting activity also revitalises the brand in an environment that is tailored to the target group.
You can find more information on the Internet at:
www.tbv-lemgo.de
ProVital Blomberg-Lippe
As is the case for the TBV Lemgo men’s handball team, the women’s handball national league team “HSG Blomberg-Lippe” is one of the sporting flagships in Ostwestfalen-Lippe. With its expansion into women’s handball, the heristo Group is demonstrating its commitment to making handball more appealing in the future.One of the main reasons for sponsorship from Blomberg is to intensify youth work and support for popular sports. heristo supports the HSG boarding school which provides targeted training for up-and-coming female players. The sponsorship gives heristo aktiengesellschaft an additional means of communication to further increase familiarity with and use of the ProVital brand.
The team, which plays in the federal league, will be renamed “ProVital Blomberg-Lippe”. From the coming season the games will be managed by ProVital Blomberg-Lippe GmbH, which has been especially established for this purpose and in which heristo aktiengesellschaft holds the majority stake.
For more information, visit us at:
www.hsg-blomberg-lippe.de
Bad Rothenfelde Lichtsicht Biennial
heristo also supports many cultural and artistic activities. One example is the “Lichtsicht” biennial, a festival for light art and projection. Well-known artists combine projection technology and their creativity to produce stunning images.The event is held at the historic Bad Rothenfelde salt works in Southern Lower Saxony.
You can find more information on the Internet at:
www.lichtsicht-biennale.de
